
The search landscape is changing: AI answers are replacing traditional clicks, Bing is gaining importance, and all of a sudden everyone is talking about "Answer Engine Optimization" (AEO). But what does this mean for your SEO strategy? In this webinar, **Michael Köpl, SEO expert at Code Q,** provides clear answers: * how you can get your content into AI answers from ChatGPT and similar tools, * why E-A-T criteria (Expertise, Authoritativeness, Trustworthiness) are more important than ever, * and which quick wins AI can already provide today in research, content creation, and metadata optimization. Ideal for marketers and SEO professionals who want to remain visible in the age of AI.
