Chain Reaction is an award\-winning digital marketing agency based in GCC and Levant. We develop bespoke digital strategies to help our clients achieve their growth goals, bringing together online marketing techniques including Online Advertising, SEO, Content Marketing, Social Media, Influencer Marketing, and more. We are looking for a Senior Performance Marketing Specialist to join our growing and award\-winning team to work on some of the region's most exciting brands. **Requirements** **Job Responsibilities:** * Strategize, create, monitor, maintain, and optimize the high volume of campaigns across Google AdWords, Facebook Ads Manager, and other third\-party digital media outlets. * Oversee growth in performance. Manage campaigns to meet client’s ROI goals and respond in a rapid manner to optimization suggestions from digital strategists. * Solid knowledge of Google ads campaign types. * Continuous analysis of performance and reporting on digital campaigns. * Efficient management of budgets across all engines and campaigns. * Craft eye\-catching and informative pay\-per\-click text ads as well as the continuous implementation of text ads – A/B testing. * Report on key performance indicators and lead generation initiatives, calculate Cost Per Lead, project spend, adjust to demand and seasonality. **Skills Required:** * Minimum 4 years of relevant experience * Marketing and Advertising background is a big plus * Experience in Google AdWords, Google AdWords Editor, Google Analytics. * Keyword research, campaign buildout, ad creation, A/B copy testing, and extensive bid management and lead generation experience. * Vast experience in the Google Content Network and with overall Display Advertising. * Knowledge and experience in retargeting/remarketing. **Benefits** Joining our team ensures that your opinions matter, providing you with a platform to express yourself. You will experience continuous growth, and learning opportunities, and be empowered to push your limits. We are dedicated to fostering a positive environment that prioritizes your well\-being and health. Collaborate with a strong and supportive team that is committed to motivating you both in your personal and professional journey.