Are you a creative storyteller with a sharp understanding of what makes parents click, engage, and convert? iSchool is hiring a **Creative Copywriter** to lead the messaging behind our digital ad campaigns across Meta, TikTok, and YouTube – with a laser focus on the GCC region. Join one of the fastest\-growing EdTech platforms in the region and help us inspire the next generation of young programmers and innovators. ### **✍️** **Your Role:** * Write **engaging, conversion\-focused copy** for Meta, TikTok, and YouTube ad campaigns. * Develop **multiple angles, hooks, captions**, and **voice\-over lines** from briefs or video scripts. * Brainstorm fresh campaign ideas that align with our performance goals and brand voice. * Localize messaging for **GCC audiences**, particularly Saudi Arabia and the UAE. * Collaborate with media buyers, video editors, and the marketing team to ensure creative consistency and impact. **Requirements** * 3\+ years of experience in **advertising copywriting**, preferably for EdTech or family/parenting\-focused brands. * A **strong portfolio** of ad copy, showing results across Meta, TikTok, and other social platforms. * Familiarity with **Gulf audience tone, cultural nuances**, and digital content trends. * Ability to produce **short, punchy, and high\-impact copy** under tight timelines. * Strategic thinking and adaptability to **iterate fast** based on ad performance. ### **✅ Bonus Points if You:** * Have experience writing in Arabic or working with bilingual teams. * Understand ad performance metrics and how to optimize messaging for CTR and conversion. * Previously worked with high\-growth startups or direct\-response advertising teams. **Benefits** * **Competitive Salary** * **Remote Flexibility** * **Creative Ownership** * **Collaborative Culture** * **Mission\-Driven Work**