We are seeking a versatile and data\-driven **Full Stack Marketer** to lead and execute comprehensive marketing strategies across the entire digital lifecycle, from acquisition to retention. The ideal candidate is a strategic thinker with hands\-on technical skills across multiple channels, including content, SEO, paid media, email, and analytics. This role is crucial for driving measurable business growth and optimizing the entire marketing funnel. **Key Responsibilities** **1\. Strategy \& Funnel Management** * **Develop and Own the Marketing Funnel:** Design, manage, and optimize the entire customer journey, focusing on measurable metrics at each stage (awareness, consideration, conversion, and loyalty). * **Strategy Development:** Create and execute integrated marketing strategies that combine SEO, content, paid advertising, and email marketing to meet specific revenue and growth targets. * **Budget Management:** Manage and allocate the digital marketing budget across various platforms (Google Ads, Social Media, etc.) to maximize ROI. **2\. Technical \& Performance Marketing** * **SEO/SEM Expertise:** Lead all Search Engine Optimization (SEO) efforts, including technical SEO audits, keyword research, content optimization, and link building. Manage and optimize Search Engine Marketing (SEM) campaigns (PPC). * **Data and Analytics:** Utilize tools like **Google Analytics (GA4\)**, **Google Tag Manager (GTM)**, and CRM systems to track, analyze, and report on campaign performance, providing actionable insights for optimization. * **Conversion Rate Optimization (CRO):** Plan and execute A/B tests (using tools like Optimizely or Google Optimize) on landing pages and website elements to improve conversion rates and user experience (UX). **3\. Content \& Digital Channels** * **Content Strategy:** Oversee the content calendar and creation process for high\-quality, SEO\-optimized content, including blog posts, case studies, whitepapers, and video scripts. * **Email Marketing:** Design, build, and segment automated email campaigns (drip campaigns) and newsletters to nurture leads and retain customers. * **Website Management:** Work closely with the development team on website functionality, ensuring proper tracking setup, page speed optimization, and overall site health. **Required Qualifications and Skills** * Bachelor’s degree in Marketing, Business, Communications, or a related field. * Minimum of **3\+ years** of progressive experience in digital marketing, with demonstrable success across both technical (SEO/Analytics) and creative (Content/Email) disciplines. * **Proven Expertise in:** * **SEO \& Technical SEO.** * **PPC/Paid Media** (Google Ads, Facebook Ads). * **Google Analytics (GA4\)** and **GTM** implementation. * **Email Marketing Platforms** (e.g., Mailchimp, HubSpot, Pardot). * Strong understanding of HTML/CSS fundamentals relevant to web optimization and email templating. * Excellent analytical skills and experience in data visualization and reporting. * Ability to manage multiple projects simultaneously in a fast\-paced environment. location : Nar city Job Type: Full\-time Education: * Bachelor's (Preferred) Experience: * Social Media Marking: 3 years (Preferred) * SEO \& Technical SEO: 3 years (Preferred) * PPC/Paid Media: 3 years (Preferred) * Email Marketing: 3 years (Preferred) * Content Creator: 3 years (Preferred)