**About The Role** ================== We're elevating the role of CRM at Thndr and this is your chance to be part of this transformation from the start! We’re looking for someone who will be responsible for collaborating with key stakeholders within Thndr to design campaigns that target both new users and existing users with the aim of having an incremental impact on Thndr’s hero metrics. **What You'll Do** ================== * **Stakeholder \& Project Management:** You’ll be managing relationships across teams, coordinating projects, and ensuring alignment with business objectives. This includes handling multiple projects, setting timelines, and managing resources effectively. * **Data\-Driven Strategic Thinking:** You need to be able to analyze complex data sets to inform your CRM strategies, and optimize campaigns based on measurable outcomes. * **Creativity \& Growth Mindset:** You need to have an innovative approach to CRM campaigns, with a focus on driving user engagement and growth. * **Process Design \& A/B Testing:** You need to be skilled at process design. You need to have experience setting up A/B tests and using insights to continuously improve CRM tactics and user experiences. **What You'll Need** ==================== * SQL * Experience using Braze or similar CRM platforms * Arabic content testing or localization experience * Background in consumer product or fintech **Who Are We?** =============== Thndr was founded with a powerful vision: to democratize investing in the Middle East and North Africa by putting financial power in the pockets of everyday people. Through smart technology and human\-centered design, we're giving anyone with a smartphone easy access to preserve and grow their wealth while promoting local investment opportunities that propel our regional economies. Before Thndr, only a very small percentage of people had access to investing due to * High barriers to entry \- minimum account balances, brick\-and\-mortar onboarding, and low financial literacy * Irrelevant experiences \- platforms designed for traders and financial experts, alienating the majority * Fragmented offerings \- investment products scattered across multiple platforms * Limited information accessibility \- lack of organized, accessible information for retail investors Our impact has been swift and significant: * 3 million app downloads * $8\.8 billion in annualized traded value * \#1 platform in terms of traded value (30% of market orders \& 11% of retail traded value) * 84% of our users are investing for the first time * 65% of our users come from outside capital cities, previously underserved by financial institutions **Rumble** was born with the vision to empower everyday individuals to build wealth confidently and intelligently through access to timely and in\-depth advice from the industry’s top experts. Building on our success with Thndr, we are continuing to change culture and break down barriers by launching Rumble, the first\-of\-its\-kind subscription\-based investment recommendations platform. You can consider Rumble your new financial advisor. Going beyond traditional investment advice, offering long\- and short\-term investment recommendations and financial content through engaging articles and videos that can guide users on their financial journey and maximize their returns. We’re still in the early stages of our story, but we know for a fact that we won’t stop until everyone in MENA has equal opportunity to make informed investment decisions and grow their wealth. *At Thndr, we’re looking for people invigorated by our mission, not just those who simply check off all the boxes. We’re looking for people that are hungry to become agents of change and that understand the huge responsibility associated with dealing with people’s money.*